Connect your Facebook page to Instagram Banner

Connect Your Facebook Page to Instagram

Why is it essential to connect your Facebook page to Instagram?

This article will go over what you can do after you connect your Facebook Page to Instagram, along with the benefits of doing so. We will also provide you with step-by-step instructions on how to do so. 

In a world where we get hit with the most unexpected things, like a pandemic, or the fall of our economy, we tend to forget about essential tasks or don’t even think about ways we could make our lives easier. Learning to connect your Facebook page to your Instagram account could be one way to make your life easier. 

One of the most important and efficient tips if you have your own business or company is to link your business’s Facebook Page to your Instagram account. This saves you time and effort! A simple switch like this could save you a huge chunk of time and allow you to direct your focus and attention toward another aspect of your business/company or even your personal life! 

Connect your Facebook page to Instagram image

What happens when I connect my Instagram account to my Facebook page?

Connect your Facebook page to Instagram question mark image

You can take advantage of an entire world of opportunities when you connect your Facebook Page to Instagram.

Connecting your Facebook page to your Instagram account allows you to promote your posts and stories, run different ads from your Instagram and Facebook page, post more efficiently, and manage your messages more easily. There is no way you can go wrong with this!

Here is a list of actions that account admins can do after you connect your Facebook page to Instagram:

  • Account admins can create Instagram ads from Facebook and manage comments on said ads
  • Account admins can go through Direct messages all from one place
  • Account admins can view and manage their customers’ Instagram account information under Contacts on Facebook
  • Account admins can share Facebook posts to Instagram and vice versa
  • Account admins can add to your Facebook story from Instagram
  • Account admins can sync business contact information between Facebook and Instagram
    • Examples:
      • Email addresses
      • Phone numbers
      • Business addresses 
  • Account admins can add a button on Instagram to book appointments on Facebook
  • Instagram shop is a feature if your Instagram and Facebook accounts are linked

Subscribe to Stiddle's Marketing Newsletter 100% Free

 

What are the benefits of connecting your Facebook page to your Instagram account?

Connect your Facebook page to Instagram benefits

There are many reasons to connect your Facebook page to Instagram. The most obvious is that doing so will save you loads of time. However, let’s take a look at some not-so-obvious ones. 

Here are some benefits that you might not know about:

1. Build customer trust

One of the most overlooked things is building a customer’s trust. Doing so will allow for an easy and convenient online experience for your customers. Connecting your accounts reassures them that they are interacting with the same accounts/business.

All in all, it will help your company attract more customers, and customer retention can lead to the success of your company/business.

If you’re interested in finding out more about how to build customer trust and establish brand loyalty, check out this blog article: 5 Best Practices To Build Brand Loyalty!

2. You reach a wider audience

This is one of the biggest benefits you gain after you connect your Facebook page to Instagram. The consensus is that not everyone uses both platforms. On average, only 35% of your audience will see your posts. If you share your posts on Facebook and Instagram, your chances of getting more interaction and views will be significantly higher.

Even if a user misses it on Facebook, the chances of seeing it on Instagram are very likely. 

3. Sync posts across all platforms

Connecting your Facebook and Instagram accounts together will allow you to sync your posts across your platform to avoid the hassle of posting multiple times on different accounts.

4. Respond to messages/DM’s easier

Linking your Facebook page to your Instagram account will make it easier to manage your messages in one place, making response time much faster!

5. Helps you build consistency

Building off on some of the previous points, if you can manage your pages in the same place, once again, you can play posts synced with each other, ensuring that your branding strategy is consistent!

6. Receive sharper insights

You can compare your audiences as well as post interactions to see where you are excelling and where you can improve.

How to connect your Facebook page to your Instagram account?

This section will provide a step-by-step guide on how to connect your Facebook page to Instagram, so you can take advantage of the benefits we just discussed.

Here are the steps:

  1. Tap on the profile picture icon in the bottom right corner when opening the app to take you to your profile.step 1
  2. Then click on in the top right corner.step 2
  3. Then tap the settings button.step 3
  4. Scroll down, click on Accounts Center, and tap Set up accounts center.step 4
  5. Select Add accounts and log in with your username and password information, OR select the account you want to connect.step 5
  6. Once that is done, select, Yes, finish setup.
  7. Last but not least, select whether or not you want to sync your profile photo from the other account, then press Continue
  8. You’re all set, happy posting!

Subscribe to Stiddle's Marketing Newsletter 100% Free

Conclusion

It’s clear the benefits of connecting your Facebook page, and Instagram account are endless. This is the first step! Do this, and you are already in good shape. Keep in mind how you do it. 

Executing this process can only take you so far. As a business owner, bringing a sense of uniqueness to your branding and/or marketing strategies to stand out from your competitors is crucial. 

Looking for more social media marketing tips? Check out our blog at Stiddle.com for tons of resources.

Good luck!