Facebook Lead Ads: A Free How To Guide to Lead Generation [2021]
Introduction Billions of individuals visit Facebook every month while digital marketers are taking advantage of expanding their reach and growing their business. Though the majority of Facebook users access the platform through their mobile devices, the conversion rate had proven to be significantly…
Ultimate How-To Guide on Facebook Ads [2021]
Facebook Ads Introduction In the modern age, social media has become the most used and effective platform for advertisers and marketers as more turn to their smart devices for entertainment and work purposes. According to a Blue Corona article, consumers spend at least…
How to set up ads on Facebook and Instagram
Introduction: Setup Facebook Ads and Instagram Ads So you want to learn how to take advantage of social media advertisements. Well, you’ve come to the right place. In order to stay relevant in this constantly evolving ad space one must learn digital advertisement. Companies are…
5 tips to optimize Facebook Ads for IOS 14
Introduction: Tips to optimize Facebook Ads for IOS 14 On April 16, 2021, Apple Inc. officially released iOS 14.5, which includes new app tracking transparency (ATT) policies, requiring app developers to ask for permission before accessing your advertising ID. This comes in the form…
ROI: 8 Easy Tips to Improve Your Return on Marketing
Introduction With the increasingly competitive nature of the business world today, more and more companies are looking to increase the efficiency of their marketing campaigns. KPIs, also known as key performance indicators, are generally used to evaluate how successful a campaign is…
Facebook Ad Optimization: 5 Tips to Optimize for Conversion
Introduction If you’re a new business, Facebook and Instagram are where to go to start ad optimization to reach your target audience. In this age of technology and social media, Facebook and Instagram advertising is a MUST for any new business trying to…
Top 5 Pain Points for Marketers
Introduction: Top 5 Pain Points for Marketers Marketing is a universal struggle for companies around the globe. Marketing can be broad and complex yet so simple at its core. It is one of the most dynamic aspects of a company and yet can be so…
How to Convert Facebook Ad Traffic
Introduction: How to Convert Facebook Ad Traffic Having a great product or service is one thing but actually getting people to visit your website to purchase that product or service is another. Facebook is a highly sought-after tool for displaying company ads across its…
How to Increase ROI in the SaaS Industry [4 Pro Tips]
Introduction – Increase SaaS ROI Software as a Service (SaaS) is a fast-growing industry worldwide with a projected growth of $99.99 billion during 2021-2025, progressing at a CAGR of over 11% during the forecast period. The software space is already overcrowded with some…
Helpful Marketing Tools: Identify Your Target Audience
Introduction: Helpful Marketing Tools The more you understand your audience, the more you can allocate more time and resources on ads for the customers that matter and truly need your product or service. What is a Target Audience? A target audience is a group…
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