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How to set up ads on Facebook and Instagram
Introduction: Setup Facebook and Instagram Ads So you want to learn how to take advantage of Facebook ads. Well, you’ve come to the right place. In order to stay relevant in this constantly evolving ad space one must learn digital advertisement. Companies are…
5 tips to optimize Facebook Ads for IOS 14
Introduction: Tips to optimize Facebook Ads for IOS 14 On April 16, 2021, Apple Inc. officially released iOS 14.5, which includes new app tracking transparency (ATT) policies, requiring app developers to ask for permission before accessing your advertising ID. This comes in the form…
ROI: 8 Easy Tips to Improve Your Return on Marketing
Introduction With the increasingly competitive nature of the business world today, more and more companies are looking to increase the efficiency of their marketing campaigns. KPIs, also known as key performance indicators, are generally used to evaluate how successful a campaign is…
Facebook Ad Optimization: 5 Tips to Optimize for Conversion
Introduction If you’re a new business, Facebook and Instagram are where to go to start ad optimization to reach your target audience. In this age of technology and social media, Facebook and Instagram advertising is a MUST for any new business trying to…
Top 5 Pain Points for Marketers
Introduction: Top 5 Pain Points for Marketers Marketing is a universal struggle for companies around the globe. Marketing can be broad and complex yet so simple at its core. It is one of the most dynamic aspects of a company and yet can be so…
How to Convert Facebook Ad Traffic
Introduction: How to Convert Facebook Ad Traffic Having a great product or service is one thing but actually getting people to visit your website to purchase that product or service is another. Facebook is a highly sought-after tool for displaying company ads across its…
How to Increase ROI in the SaaS Industry [4 Pro Tips]
Introduction – Increase SaaS ROI Software as a Service (SaaS) is a fast-growing industry worldwide with a projected growth of $99.99 billion during 2021-2025, progressing at a CAGR of over 11% during the forecast period. The software space is already overcrowded with some…
Helpful Marketing Tools: Identify Your Target Audience
Introduction: Helpful Marketing Tools The more you understand your audience, the more you can allocate more time and resources on ads for the customers that matter and truly need your product or service. What is a Target Audience? A target audience is a group…
Design Facebook Ads With Canva: The Ultimate How To Guide
How to Design Facebook Ads with Canva Research studies undertaken have alluded to the conclusion that Facebook advertising has turned out to be very vibrant in the contemporary world. That is because most people are quite conversant with the social media platform. This…
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